Author name: Craig

How Michelle Obama Built Her Personal Brand (And What You Can Learn From Her)

The President of the United States arguably holds the most influential office in the world. However, the position of First Lady is also extremely important. In fact, many of those who take up this mantle do great work of their own. They use their position to engage in philanthropy. Plus, the First Lady is well-placed to raise awareness about various social issues.

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The 9 Differences Between Charismatic Leaders and Normal Leaders

There are core fundamental differences between normal leaders and charismatic leaders and it’s not just the way they appear.

Most people make a decision from first appearance. They look at the suit, the hair and the way a person stands, however the core difference in leadership is how they communicate both verbally and non-verbally.

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